Gusto seeks Asian partners

Flour Power host blowing sugar at camera.

Gusto seeks Asian partners

ATF: Gusto Worldwide Media is in the market for new Asian content partners after closing a deal with South Korean channel UMAX for an original baking series.

Flour Power (26×30’) is a playful series set in a retro kitchen where host Jessica McGovern aims to tantalise viewers with an array of baked treats for all occasions.

The sale is a continuation of an existing relationship with UMAX, which previously picked up fellow Gusto original A is for Apple (30×30′).

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